{"id":3178,"date":"2026-05-12T19:17:12","date_gmt":"2026-05-12T17:17:12","guid":{"rendered":"https:\/\/www.smuzcafe.hu\/?p=3178"},"modified":"2026-06-12T13:19:02","modified_gmt":"2026-06-12T11:19:02","slug":"what-is-the-purple-orulet-that-conquered-the-world","status":"publish","type":"post","link":"https:\/\/www.smuzcafe.hu\/en\/mi-az-az-ube-a-lila-orulet-ami-meghoditotta-a-vilagot\/","title":{"rendered":"What is ube? The purple craze that has taken the world by storm"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"3178\" class=\"elementor elementor-3178\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6b36535 e-flex e-con-boxed e-con e-parent\" data-id=\"6b36535\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4ecf7dc elementor-widget elementor-widget-heading\" data-id=\"4ecf7dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is ube? The purple craze that has taken the world by storm<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3df6ff1 elementor-widget elementor-widget-text-editor\" data-id=\"3df6ff1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Recently, social media has been flooded with stunning, vibrant purple food and drinks. It&#039;s not an artificial color, but a special Asian ingredient. But what exactly is ube, where does it come from, and why is everyone in the culinary world so obsessed with it?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2498a2a e-flex e-con-boxed e-con e-parent\" data-id=\"2498a2a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-77610a0 elementor-widget elementor-widget-image\" data-id=\"77610a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" width=\"800\" height=\"533\" src=\"https:\/\/www.smuzcafe.hu\/wp-content\/uploads\/2026\/06\/mi-az-az-ube-pexels-byblaan-35240181-1024x682.webp\" class=\"attachment-large size-large wp-image-3180\" alt=\"What is Ube?\" decoding=\"async\" srcset=\"https:\/\/www.smuzcafe.hu\/wp-content\/uploads\/2026\/06\/mi-az-az-ube-pexels-byblaan-35240181-1024x682.webp 1024w, https:\/\/www.smuzcafe.hu\/wp-content\/uploads\/2026\/06\/mi-az-az-ube-pexels-byblaan-35240181-700x466.webp 700w, https:\/\/www.smuzcafe.hu\/wp-content\/uploads\/2026\/06\/mi-az-az-ube-pexels-byblaan-35240181-768x512.webp 768w, https:\/\/www.smuzcafe.hu\/wp-content\/uploads\/2026\/06\/mi-az-az-ube-pexels-byblaan-35240181-18x12.webp 18w, https:\/\/www.smuzcafe.hu\/wp-content\/uploads\/2026\/06\/mi-az-az-ube-pexels-byblaan-35240181.webp 1280w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2fb9598 elementor-widget elementor-widget-heading\" data-id=\"2fb9598\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The meaning and origin of ube<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-31ca3bb elementor-widget elementor-widget-text-editor\" data-id=\"31ca3bb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Let&#039;s start with the basics: the meaning of ube comes from the Tagalog language of the Philippines and simply means purple yam. It&#039;s important to clarify that although many people call it that, ube is not a ube fruit in the classic sense, but a type of underground tuberous root vegetable, the yam (Dioscorea alata).<\/p><p>So, ube can best be defined as purple yam in Hungarian. Its taste is most similar to sweet potato, but softer, nuttier, with slightly vanilla and white chocolate notes.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9e5879e e-flex e-con-boxed e-con e-parent\" data-id=\"9e5879e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e4f31d4 elementor-widget elementor-widget-heading\" data-id=\"e4f31d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Natural superfood in the kitchen<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-286df3e elementor-widget elementor-widget-text-editor\" data-id=\"286df3e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>This unique purple tuber is not only spectacular, but also extremely healthy. It is rich in antioxidants (especially anthropocyanins, which also give it its wonderful purple color), vitamins and fiber. While other exotic fruits and vegetables can be difficult to process, ube is extremely versatile.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p><p>Since the supply of fresh root is limited in Europe, gastronomy and confectionery most often use it in two convenient forms: long-lasting ube powder, and dense ube extract, which provides intense flavor and color. Both are perfect for experimenting with this specialty at home.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62e5587 elementor-widget elementor-widget-image\" data-id=\"62e5587\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"750\" height=\"500\" src=\"https:\/\/www.smuzcafe.hu\/wp-content\/uploads\/2026\/06\/ube-gyumolcs-getty-images.webp\" class=\"attachment-large size-large wp-image-3181\" alt=\"ube fruit\" decoding=\"async\" srcset=\"https:\/\/www.smuzcafe.hu\/wp-content\/uploads\/2026\/06\/ube-gyumolcs-getty-images.webp 750w, https:\/\/www.smuzcafe.hu\/wp-content\/uploads\/2026\/06\/ube-gyumolcs-getty-images-700x467.webp 700w, https:\/\/www.smuzcafe.hu\/wp-content\/uploads\/2026\/06\/ube-gyumolcs-getty-images-18x12.webp 18w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-87bb8c0 e-flex e-con-boxed e-con e-parent\" data-id=\"87bb8c0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2b2184b elementor-widget elementor-widget-heading\" data-id=\"2b2184b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The latest trend: the ube latte<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-08c3fca elementor-widget elementor-widget-text-editor\" data-id=\"08c3fca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Ube&#039;s greatest international career was undoubtedly <a href=\"https:\/\/www.smuzcafe.hu\/en\/\">in specialty cafes<\/a> The ube latte is a decaffeinated or coffee-enriched hot beverage that is a silky blend of purple ube powder or syrup and frothed milk. This drink, made with natural ingredients, has an incredibly creamy texture.<\/p><p>If you prefer tea over the classic coffee version, purple yam also works great in tea-based drinks. Many people make it as an Asian-inspired bubble tea (bobatea), but it can also be a perfect and spectacular addition to excitingly spiced chai-based drinks, rounding out the spice with its soft, earthy sweetness.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-506f3ac e-flex e-con-boxed e-con e-parent\" data-id=\"506f3ac\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-78103a2 elementor-widget elementor-widget-heading\" data-id=\"78103a2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Find the perfect purple experience at Sm\u00faz!<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0548637 elementor-widget elementor-widget-text-editor\" data-id=\"0548637\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Although there are countless recipes circulating on the internet about how to obtain ube powder or ube extract for home experimentation, it is difficult to imagine a truly authentic and silky texture at home. There is no point in struggling in the kitchen with the precise dosage of delicate ingredients when you can get the perfect premium experience in Budapest.<\/p><p>Instead of trying to create the perfect proportions at home, visit Sm\u00faz, where professional baristas will prepare this spectacular specialty for you! At Sm\u00faz, the ube latte is not only a creamy and healthy drink made from natural ingredients, but also a true aesthetic experience that you can enjoy in a stylish environment with a magnificent panorama. Leave the purple magic to the experts and enjoy premium hospitality!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5e5ecc0 elementor-widget elementor-widget-image\" data-id=\"5e5ecc0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"800\" height=\"534\" src=\"https:\/\/www.smuzcafe.hu\/wp-content\/uploads\/2026\/06\/ube-kivonat-pexels-kirowang-7463310-1024x683.webp\" class=\"attachment-large size-large wp-image-3182\" alt=\"ube extract\" decoding=\"async\" srcset=\"https:\/\/www.smuzcafe.hu\/wp-content\/uploads\/2026\/06\/ube-kivonat-pexels-kirowang-7463310-1024x683.webp 1024w, https:\/\/www.smuzcafe.hu\/wp-content\/uploads\/2026\/06\/ube-kivonat-pexels-kirowang-7463310-700x467.webp 700w, https:\/\/www.smuzcafe.hu\/wp-content\/uploads\/2026\/06\/ube-kivonat-pexels-kirowang-7463310-768x512.webp 768w, https:\/\/www.smuzcafe.hu\/wp-content\/uploads\/2026\/06\/ube-kivonat-pexels-kirowang-7463310-18x12.webp 18w, https:\/\/www.smuzcafe.hu\/wp-content\/uploads\/2026\/06\/ube-kivonat-pexels-kirowang-7463310.webp 1280w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Mi az az ube? A lila \u0151r\u00fclet, ami megh\u00f3d\u00edtotta a vil\u00e1got Az ut\u00f3bbi id\u0151ben el\u00e1rasztott\u00e1k a k\u00f6z\u00f6ss\u00e9gi m\u00e9di\u00e1t a leny\u0171g\u00f6z\u0151, \u00e9l\u00e9nk lila sz\u00edn\u0171 \u00e9telek \u00e9s italok. Nem mesters\u00e9ges sz\u00ednez\u00e9kr\u0151l van sz\u00f3, hanem egy k\u00fcl\u00f6nleges \u00e1zsiai alapanyagr\u00f3l. De pontosan mi az az ube, honnan sz\u00e1rmazik, \u00e9s mi\u00e9rt rajong \u00e9rte mindenki a gasztron\u00f3mi\u00e1ban? Az ube jelent\u00e9se \u00e9s [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3180,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[11],"tags":[],"class_list":["post-3178","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cikkek"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.smuzcafe.hu\/en\/wp-json\/wp\/v2\/posts\/3178","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.smuzcafe.hu\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.smuzcafe.hu\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.smuzcafe.hu\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.smuzcafe.hu\/en\/wp-json\/wp\/v2\/comments?post=3178"}],"version-history":[{"count":5,"href":"https:\/\/www.smuzcafe.hu\/en\/wp-json\/wp\/v2\/posts\/3178\/revisions"}],"predecessor-version":[{"id":3187,"href":"https:\/\/www.smuzcafe.hu\/en\/wp-json\/wp\/v2\/posts\/3178\/revisions\/3187"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.smuzcafe.hu\/en\/wp-json\/wp\/v2\/media\/3180"}],"wp:attachment":[{"href":"https:\/\/www.smuzcafe.hu\/en\/wp-json\/wp\/v2\/media?parent=3178"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.smuzcafe.hu\/en\/wp-json\/wp\/v2\/categories?post=3178"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.smuzcafe.hu\/en\/wp-json\/wp\/v2\/tags?post=3178"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}